A brief titled Reduction

 

In this brief, I chose to look at increasing the sale of physical music, to reduce the digital overtake in our music industry. In particular, I looked at increasing the sales of vinyl.

 

To visually tackle this, I juxtaposed the use of digital QR codes, filled with a vinyl texture, to allow an audience to be referred to corresponding articles and videos supportive of vinyl production.

 

These scans work! Try for youself.